People Follow Leaders Not Facts
Posted on20 Jan 2011
TagsThe Economist, Rise of the Image Men, relationships, public relations, mass psychology, intuition, Influence, facts, Edward Bernays, convenience food, authority
Comments0
Intuitive approaches rely upon relationships. They work because relationships are more powerful than any other force when it comes to influencing, including... Read More
Challenging Assumptions Behind 1+1=2 As Case Study
Posted on26 Aug 2010
Comments5
Challenging assumptions behind 1+1=2 makes for a great case study. For instance, we know that looking at the same thing from other... Read More
