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December 9, 2013

Economics, Illogical or Irrational?

Posted on09 Dec 2013

Tagsassumptions, behavioral economics, consumer, economics, financial markets, irrational, people's differences, rational actor theory, retailing, Bloomberg Businessweek, Brendan Greeley, economic models, Per Krusell, Stockholm University

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Once upon a time, long, long ago, a successful retail executive confided that in college she didn’t do well in economics. She...

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