Names and Our Unconscious Biases
Posted on29 Aug 2011
TagsMassachusetts Institute of Technology, University of Kansas, University of Chicago, The Economist, subconscious, Sendhil Mullainathan, race, peer review, New York Times, names, Marianne Bertrand, intuition, Influence, feelings, emotions, Donna Ginther, connotations, branding, advertising
Comments0
Our names unconsciously influence people. We humorously smile at actors who change their names making them more appealing. Yet, some people relate... Read More
