Names and Our Unconscious Biases
Posted on29 Aug 2011
TagsNew York Times, Donna Ginther, emotions, feelings, Influence, intuition, Marianne Bertrand, Massachusetts Institute of Technology, names, connotations, peer review, race, Sendhil Mullainathan, subconscious, The Economist, University of Chicago, University of Kansas, advertising, branding
Comments0
Our names unconsciously influence people. We humorously smile at actors who change their names making them more appealing. Yet, some people relate... Read More