Secret to Creativity
One of the books that had the greatest impact on my life was Picasso 1881 – 1973 by Carsten-Peter Warncke, Ingo F.... Read More
Tapping Pricing’s Secret (Pt 1): Story, Symbol, Emotions
Posted on14 Oct 2013
Tagsmarketing, emotional triggers, Pricing - The Secret Series, Starbucks, Yahoo!, YinYang, symbolism, storytelling, price, Picasso, labels, Harvard Business Review, decisions, arbitrariness, anchoring
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Tapping pricing’s secret is a battle over establishing the anchor in the consumer’s mind. Unless we are the ones who set the... Read More
Gold Mining Analogy: Creativity & Persistence = One in a Million
Posted on01 Nov 2012
Tagsbusiness, creativity acorns analogy, analogy collection, Peru, Guernica, Gold Mining Analogy, trial and error, The Economist, Picasso, creativity
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I always knew you had to sift through a lot of rock to find gold, but I never knew how much. According... Read More
Innovation: Challenges from a Relationship Perspective
Posted on09 Jun 2011
Tagsinnovation, failure, diversity, Challenge, art, Malcolm Gladwell, creativity acorns analogy, Xerox, The New Yorker, Steve Jobs, relationships, Picasso, Personality, oak tree
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Malcolm Gladwell’s article “Creation Myth” in the May 16, 2011 edition of The New Yorker was the best article I’ve read about... Read More