Tapping Pricing’s Secret (Pt 2): Setting the Stage
Posted on31 Oct 2013
TagsPlay - Pricing Analogy, rationale, anchoring, branding, change, emotions, personification, price, product, relationships, sales, service, storytelling, Pricing - The Secret Series
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Normally, when pricing our products and services, we research the market, compare our features and benefits, consider our margins and then set... Read More
