Leadership versus Management and Their Difference
There are endless reads on leadership versus management and their differences. Most references are too technical. They focus on duties, tasks and... Read More
What Consumer Psychology Teaches Us About Problem Solving
Posted on27 Sep 2010
Tagscost-benefit, consumer, competitive, cognition, change, buying habits, business, brain, beverages, anticipatory, Dan Ariely, low-cost, teach, rewards, rationale, psychology, problem solving, price, people, peer pressure, objective, Michael I. Norton, keeping up with the Joneses, intuition, How Concepts Affect Consumption, Harvard Business Review, goal setting, expectations, emotions, drugs, decisions
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We often anticipate and rationalize people’s decisions using a cost-benefit analysis. This perspective frequently leads to erroneous conclusions and restricts problem-solving capabilities.... Read More
