What Consumer Psychology Teaches Us About Problem Solving
Posted on27 Sep 2010
TagsMichael I. Norton, decisions, drugs, emotions, expectations, goal setting, Harvard Business Review, How Concepts Affect Consumption, intuition, keeping up with the Joneses, low-cost, Dan Ariely, objective, peer pressure, people, price, problem solving, psychology, rationale, rewards, teach, anticipatory, beverages, brain, business, buying habits, change, cognition, competitive, consumer, cost-benefit
Comments0
We often anticipate and rationalize people’s decisions using a cost-benefit analysis. This perspective frequently leads to erroneous conclusions and restricts problem-solving capabilities.... Read More
The Success of Failure and the Failure of Success
Posted on16 Sep 2010
Tagsobjective, feelings, flexibility, gain, history, intuition, joy, learn, legitimate, lesson, logic, mistakes, fear, organization, pain, perspective, Peter M. Madsen, planning, profitability, rationale, success, The Economist, Vinit Desai, Academy of Management Journal, anticipatory, decisions, emotions, employees, experience, failure
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How many times have we heard, “Nothing breeds success like success?” In a study of the orbital launch vehicle industry by Peter... Read More