What Consumer Psychology Teaches Us About Problem Solving
Posted on27 Sep 2010
Tagsteach, rewards, consumer, competitive, cognition, change, buying habits, business, brain, beverages, anticipatory, cost-benefit, keeping up with the Joneses, rationale, psychology, problem solving, price, people, peer pressure, objective, Michael I. Norton, low-cost, intuition, How Concepts Affect Consumption, Harvard Business Review, goal setting, expectations, emotions, drugs, decisions, Dan Ariely
Comments0
We often anticipate and rationalize people’s decisions using a cost-benefit analysis. This perspective frequently leads to erroneous conclusions and restricts problem-solving capabilities.... Read More
The Success of Failure and the Failure of Success
Posted on16 Sep 2010
Tagsobjective, feelings, flexibility, gain, history, intuition, joy, learn, legitimate, lesson, logic, mistakes, fear, organization, pain, perspective, Peter M. Madsen, planning, profitability, rationale, success, The Economist, Vinit Desai, Academy of Management Journal, anticipatory, decisions, emotions, employees, experience, failure
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How many times have we heard, “Nothing breeds success like success?” In a study of the orbital launch vehicle industry by Peter... Read More