What Consumer Psychology Teaches Us About Problem Solving
Posted on27 Sep 2010
Tagscost-benefit, consumer, competitive, cognition, change, buying habits, business, brain, beverages, anticipatory, Dan Ariely, low-cost, teach, rewards, rationale, psychology, problem solving, price, people, peer pressure, objective, Michael I. Norton, keeping up with the Joneses, intuition, How Concepts Affect Consumption, Harvard Business Review, goal setting, expectations, emotions, drugs, decisions
Comments0
We often anticipate and rationalize people’s decisions using a cost-benefit analysis. This perspective frequently leads to erroneous conclusions and restricts problem-solving capabilities.... Read More
Follow Up! People Aren’t Light Switches
Posted on30 Aug 2010
Tagshabits, approaches, business, change, conscious, employees, enforce, follow up, people, Talent, training, Light Switch-Follow Up Analogy
Comments3
Many times people know things, but their actions are different. Follow up is one of those things. For example, they know people... Read More
Glass Half Full Or Half Empty, Who’ll Go Get More Water?
Posted on12 Aug 2010
Tagsassumptions, attitude, change, emotions, fear, gain, glass, joy, loss, metaphor, perspective, problem solving, sales, glass half full-half empty metaphor
Comments9
People use the glass half full or half empty metaphor in many ways. I use it much in problem solving workshops. For... Read More
