Rise of Self-Censorship
Posted on04 Sep 2014
Tagsconflict, problem solving, disagreeable, muscles, CBS News, homophily, peer-to-peer marketing, people's differences, New York Times, negative, minds, innovation, emotions, creativity
Comments8
Life requires effort. Just as it’s easy to be inactive and not eat right, it’s easy to associate with people who are... Read More
Personality Types That Share Ads
Posted on11 Aug 2014
Tagssocial media, viral ads, egocentricity, target marketing, Thales Teixeira, big data, peer-to-peer marketing, status, Personality, marketing, LinkedIn, Harvard Business Review, extrovert, advertising
Comments1
I had asked a LinkedIn guru whether he knew of a way to filter profiles based on personality types. He replied, “No.”... Read More
Peer-to-peer Marketing Overrated?
Posted on13 Mar 2014
Tagspeer-to-peer marketing, demographics, homophily, Sinan Aral, social media, relationships, marketing, Influence, Harvard Business Review, friends, decisions, buying habits
Comments2
Yes, peer-to-peer marketing (P2P) is overrated but still important as long as we understand what what we are buying: just another channel... Read More
