Science, Its Irrational Aspects
Posted on21 Nov 2013
Tagsbank, irrational, money, names, pressure, research methodologies, scientific, Scientific Method, The Economist
Comments3
Irrationality enters science when people either operate the scientific method or are its subjects. Scientists are not immune to pressures, biases and... Read More
Technique: Power of Names in Emails
Posted on06 Feb 2012
Comments2
People’s names are extremely powerful. Every day, opportunities to use names present themselves, but we don’t seize them. Names in emails, even... Read More
Consumer Psychology & Freud’s Rebirth
Posted on29 Dec 2011
Tagsjudges, decisions, emotions, Ernest Dichter, Sigmund Freud, intuition, irrational, names, online dating, Retail Therapy, retailing, subconscious, The Atlantic, The Economist
Comments4
There is no place that the revisiting of our unconscious urges are taken more seriously than in retailing. The Economist article “Retail... Read More
“Ask Don’t Tell” Inspirational Technique
Posted on19 Dec 2011
Tagsvalues, using names, power, names, motivation, morale, feelings, cooperation, change management, change
Comments0
People feel better about themselves when they feel they have power to effect change in their worlds. One of the best ways... Read More
Names and Our Unconscious Biases
Posted on29 Aug 2011
Tagsnames, New York Times, peer review, race, Sendhil Mullainathan, subconscious, The Economist, University of Chicago, University of Kansas, Massachusetts Institute of Technology, advertising, branding, connotations, Donna Ginther, emotions, feelings, Influence, intuition, Marianne Bertrand
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Our names unconsciously influence people. We humorously smile at actors who change their names making them more appealing. Yet, some people relate... Read More
8 Cheating Tips For Remembering Names Easily
Posted on28 May 2010
Tagsemployees, conference, Influence, training, team building, seminar, people, names, motivation, morale, minds
Comments3
Remembering names is important, but it’s challenging. It does require time but less so as we train our minds. We do this... Read More
Remembering and Using Names to Build Morale and Influence
The way people look at things is greatly influenced by how they feel about us. People like to hear their names and... Read More